Which flyer size fits your campaign?
A5 is a versatile flyer size, but it is not the best choice for every use. A short promotion needs less space than a programme, price list, or detailed handout. Decide what the reader needs to do first, then match the size, paper, and print setup to that goal.
Compare flyer sizes
A7 · 74 × 105 mm
Very compact for a discount code, short promotion, or small insert.
A6 · 105 × 148 mm
Easy to hand out and keep, with room for a short message and clear call to action.
A5 · 148 × 210 mm
A balanced format for an offer, imagery, date, and contact details.
DIN long · 99 × 210 mm
A narrow format that fits business envelopes neatly and works well for mailings.
A4 or custom
Choose A4 for programmes, price lists, and detail; use custom sizing for an existing layout or specific placement.
Compare paper stocks
Standard white · 80 g
A light, cost-conscious choice for broad distribution and short-term use.
Firm white · 100 g
A little firmer and less transparent, useful for double-sided information.
Glossy off-white · 170 g
More sheen and weight for flyers where photography and colour take centre stage.
Natural card white · 300 g
A card-like feel for invitations, premium promotions, and material intended to be kept longer.
Match the print setup to your content
Single-sided
Suited to one clear message that should be understood at a glance.
Double-sided
Use the reverse for directions, terms, a programme, or additional product information.
Colour or black and white
Colour supports brand recognition and photography; black and white can suit simple informational handouts.
Prepare your artwork
- Set up the document at the chosen final size and preferably supply it as a PDF.
- Add 3 mm bleed on every side when colour or artwork runs to the edge.
- Keep important text and logos at least 5 mm away from the trim edge.
- Use CMYK where possible and aim for images around 300 dpi at final size.
Keep reading
More print guides
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Choose your options, see the price immediately, then supply your artwork.